Grow revenue with Mid-Market accounts that matter
Seamless GTM Motions To Win Mid-Market B2B Businesses
One of the paradoxes of selling to mid-market accounts is that companies often take the SMB or enterprise approach that sets them up for failure. Mid-market companies have more complex needs than small businesses but lack the buying power of an enterprise. Lack of granular customer segmentation, incomplete buyer personas, and haphazard communication strategy hampers penetration into SME accounts.
Furthermore, the one-size-fits-all GTM approach with inconsistent sales journeys and customer interactions costs companies their marketing dollars sans any tangible ROI.
Increase the sales coverage and get the fattest share of revenue in the mid-market business segment with holistic demand generation services.
Scale Sales Readiness
Get sales readiness training for your SME revenue generation teams across multiple functional roles. Inculcate competencies, including behavioral, sales, functional, tactical, and leadership for increased productivity. Get activity-based learning along with skill set mapping and SWOT analysis to build a winning customer outreach team for closing high-value deals with MSME accounts.
SME Account Intelligence
Leverage our MSME database to reach prospects that align with your ideal customer personas and cut short sales prospecting with access to thousands of decision-makers in the mid-market businesses. Get enriched, validated, and depth-profiled account lists with direct dials, emails, technographic, and demographic information for hyper-targeted customer outreach.
Lead Generation
Leverage our inside sales teams that specialize in B2B appointment setting and driving pipelines with sales-qualified leads of decision-makers from high-growth SME accounts. Identify new opportunities for expansion in the mid-market segment through a blend of an inbound and outbound telemarketing campaign.
Digital Outreach
We enable enterprises and their partner marketing ecosystem with data-driven digital strategies to maximize online visibility, amplify marketing campaigns, and build thought leadership in the market. Orchestrate a 360-degree digital campaign to generate marketing-qualified leads and achieve your sales goals.
Technology Proliferation
Arm your mid-market sales teams with the power of BI analytics tools and sales process automation platforms that streamline the workflow from lead generation to post-conversion account management. Get the best technology platforms designed for targeted sales and marketing outcome tracking and improvement orientation.
Field Marketing & Activations
Strategize and execute a strong channel sales and distribution network required to bolster your presence in medium-sized businesses through our tech-enabled feet-on-street services. Accelerate merchant onboarding, augment partner co-marketing, and orchestrate experiential marketing campaigns that focus on maximizing brand loyalty and generating repeat sales for your business.
Drive Sales With Qualified Leads And Meetings
Generate demand in mid-market enterprises with customizable growth-focused solutions. Focus on converting more deals while we enable your business with BANT-qualified leads and faster appointment bookings across industries.
Market Footprints
Identify new opportunities in the mid-market business segment and shorten the sales cycle through effective account mapping and granular sales intelligence on SME decision-makers to close more high-value deals.
Market Demand
Build a tailored B2B demand generation with a healthy mix of telesales, digital marketing, and field marketing services to strengthen your sales pipeline with high-intent SME sales leads.
Sales Intelligence
Get niche insights on your target SME accounts and identify the correct addressable market with ideal buyer personas to fast-track sales conversation and move deals at pace.
Partner Ecosystem
Expedite partner engagement and digital enablement with the right strategies to build on your marketing efforts, amplify brand awareness and loyalty, and penetrate new markets.
Integrated Ecosystem
Break the mold of siloed revenue generation efforts and create synergies across teams to better execute GTM campaigns, unify lead generation efforts, and drive closures and post-sales conversations.
Connect With Us
Whether you are a startup looking to make a mark, an SME aiming for steady growth, a large corporate seeking to optimize sales operations, or a consumer brand wanting to enhance customer engagement, Marconix Sales Solutions Private Limited is your trusted partner. Let us help you unlock your full potential and achieve unparalleled success in your sales endeavors.
Contact us today to learn more about how we can transform your sales processes and drive your business forward.