In-Store Branding for a Global Electronics Brand
Having a consistent and exciting store design can improve shopper experience, add to brand health, and in some cases even become a hard to copy differentiator. Our client sensed the importance of evoking trust and brand experience during shopper visits to their dealer outlets. They partnered with Marconix for a nation-wide revamp of in-store branding so that all outlets had consistent branding and visual merchandising.